creative strategy for brands that want to feel like a destination.

hi, i’m jess—

a creative strategist and storyteller helping lifestyle, hospitality, and travel brands sound like themselves—with more clarity, cohesion, and confidence.

after leading content strategy and brand voice development at top wellness companies, i now partner with founders and creative teams to refine their voice, own their story, and connect thoughtfully with their audience.

outside of client work, i write a substack about food, travel, and finding joy in the little things. it’s part journal, part city guide, and fully a labor of love.

strategic support, tailored to you—

i work with a small number of thoughtful clients each season—offering clear, creative guidance on voice, storytelling, and content strategy. here’s how we can work together:

brand voice & storytelling workshop

a 1:1 intensive where we refine (or define) your tone of voice, messaging, and brand story—then wrap it up in a custom guide you can actually use.

→ perfect for founders, rebrands, or anyone craving clarity before their next move.

$750 | 60–90 minutes + deliverable


newsletter coaching for founders & creatives

a collaborative space to help you launch, refine, or reignite your newsletter (or social voice). we’ll clarify your tone, build a cadence, and outline content that feels doable—finally.

→ includes light structure and accountability to get you sharing with confidence.

$1,000–2,000 | 2–4 sessions


a focused 1–2 week sprint to align your message, refresh your content pillars, and plan your next 30–90 days with clarity.

→ ideal for lifestyle, travel, and hospitality brands in need of fresh ideas and strategic grounding.

starting at $2,000

content strategy sprint

“jess is the real deal. creative, brilliant, and such a team player. she always brings thoughtful strategies, takes things off my plate, and shows up with grace and clarity. i would hire her again in a heartbeat.”

— ashley neese, author & podcast host